The Consumerist Blog

We all live in a consumer society where we buy products in order to fit in or to display a certain lifestyle. It is imperative that we look deeper into the material-world to understand how advertisements enable the cycle of consumerism.

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Public Relations Case Sudy

As public relations strategists, it is important to analyze and review past crisis communication plans. The Johnson & Johnson Tylenol Scare is considered to be the "blueprint" for all crisis communication.

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Social Media Pitch Presentation & Written Report

As a social media specialist, I created a pitch presentation for My Gal Sal Bakery. I audited their online social media presence and provided recommendations on how to improve their engagement online.

Written Report

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